Discovery Kids Brand Colors

Discovery Kids brand colors are dark blue, yellow and green.
Hex, RGB, CMYK and Pantone® (PMS) color codes and values are listed below. You can also download the color palette of the Discovery Kids brand with their hexadecimal codes.

Unless stated, all the colors are from the official Discovery Kids brand guidelines, a link to which is provided on this page along with a link to their web site.
Please note: Typically, hex and RGB color codes are for digital use and CMYK values are for standard color printers.

Discovery Kids brand hex, RGB, CMYK and Pantone® (PMS) color codes

Dark Blue
Hex code	#023F64
RGB values	(2, 63, 100)
CMYK values	(98, 37, 0, 61)^*
Pantone®	7694 C^*

Yellow
Hex code	#FFFF00
RGB values	(255, 255, 0)
CMYK values	(0, 0, 100, 0)^*
Pantone®	803 C^*

Green
Hex code	#00D500
RGB values	(0, 213, 0)
CMYK values	(100, 0, 100, 17)^*
Pantone®	2271 C^*

^* These color values have not been given explicitly in the Discovery Kids brand guidelines. They are, however, the closest numbers based on the official color codes provided.