Discovery Kids Brand Color Codes
Discovery Kids brand hex, RGB, CMYK and Pantone® (PMS) color codes
Dark Blue
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Discovery Kids's Dark Blue color
Hex code
#023F64
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RGB values
(2, 63, 100)
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CMYK values
(98, 37, 0, 61)*
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Pantone®
7694 C*
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Yellow
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Discovery Kids's Yellow color
Hex code
#FFFF00
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RGB values
(255, 255, 0)
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CMYK values
(0, 0, 100, 0)*
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Pantone®
803 C*
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Green
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Discovery Kids's Green color
Hex code
#00D500
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RGB values
(0, 213, 0)
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CMYK values
(100, 0, 100, 17)*
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Pantone®
2271 C*
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* These color values have not been given explicitly in the Discovery Kids brand guidelines. They are, however, the closest numbers based on the official color codes provided.