Instagram brand hex, RGB, CMYK and Pantone® (PMS) color codes

Royal Blue
Instagram's Royal Blue color solid image preview download
Instagram's Royal Blue color
Hex code #405DE6 content_copy
RGB values (64, 93, 230) content_copy
CMYK values (72, 60, 0, 10)* content_copy
Pantone® 2726 C* content_copy
Blue
Instagram's Blue color solid image preview download
Instagram's Blue color
Hex code #5B51D8 content_copy
RGB values (91, 81, 216) content_copy
CMYK values (58, 63, 0, 15)* content_copy
Pantone® 2725 C* content_copy
Purple
Instagram's Purple color solid image preview download
Instagram's Purple color
Hex code #833AB4 content_copy
RGB values (131, 58, 180) content_copy
CMYK values (27, 68, 0, 29)* content_copy
Pantone® 2587 C* content_copy
Dark Pink
Instagram's Dark Pink color solid image preview download
Instagram's Dark Pink color
Hex code #C13584 content_copy
RGB values (193, 53, 132) content_copy
CMYK values (0, 73, 32, 24)* content_copy
Pantone® 240 C* content_copy
Purple-Red
Instagram's Purple-Red color solid image preview download
Instagram's Purple-Red color
Hex code #E1306C content_copy
RGB values (225, 48, 108) content_copy
CMYK values (0, 79, 52, 12)* content_copy
Pantone® 191 C* content_copy
Red
Instagram's Red color solid image preview download
Instagram's Red color
Hex code #FD1D1D content_copy
RGB values (253, 29, 29) content_copy
CMYK values (0, 89, 89, 1)* content_copy
Pantone® Bright Red C* content_copy
Dark Orange
Instagram's Dark Orange color solid image preview download
Instagram's Dark Orange color
Hex code #F56040 content_copy
RGB values (245, 96, 64) content_copy
CMYK values (0, 61, 74, 4)* content_copy
Pantone® 171 C* content_copy
Orange
Instagram's Orange color solid image preview download
Instagram's Orange color
Hex code #F77737 content_copy
RGB values (247, 119, 55) content_copy
CMYK values (0, 52, 78, 3)* content_copy
Pantone® 1575 C* content_copy
Yellow
Instagram's Yellow color solid image preview download
Instagram's Yellow color
Hex code #FCAF45 content_copy
RGB values (252, 175, 69) content_copy
CMYK values (0, 31, 73, 1)* content_copy
Pantone® 1365 C* content_copy
Light Yellow
Instagram's Light Yellow color solid image preview download
Instagram's Light Yellow color
Hex code #FFDC80 content_copy
RGB values (255, 220, 128) content_copy
CMYK values (0, 14, 50, 0)* content_copy
Pantone® 1345 C* content_copy

* These color values have not been given explicitly in the Instagram brand guidelines. They are, however, the closest numbers based on the official color codes provided.

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