Coupang Brand Color Codes
Coupang brand hex, RGB, CMYK and Pantone® (PMS) color codes
Brown
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Coupang's Brown color
Hex code
#894F24
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RGB values
(137, 79, 36)
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CMYK values
(0, 42, 74, 46)*
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Pantone®
1615 C*
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Red
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Coupang's Red color
Hex code
#E94B22
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RGB values
(233, 75, 34)
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CMYK values
(0, 68, 85, 9)*
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Pantone®
7579 C*
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Yellow
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Coupang's Yellow color
Hex code
#FAC000
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RGB values
(250, 192, 0)
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CMYK values
(0, 23, 100, 2)*
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Pantone®
7408 C*
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Green
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Coupang's Green color
Hex code
#80BC27
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RGB values
(128, 188, 39)
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CMYK values
(32, 0, 79, 26)*
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Pantone®
368 C*
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Blue
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Coupang's Blue color
Hex code
#3DACDC
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RGB values
(61, 172, 220)
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CMYK values
(72, 22, 0, 14)*
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Pantone®
298 C*
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* These color values have not been given explicitly in the Coupang brand guidelines. They are, however, the closest numbers based on the official color codes provided.