SAP Brand Colors

SAP brand colors are blue and white.
Hex, RGB, CMYK and Pantone® (PMS) color codes and values are listed below. You can also download the color palette of the SAP brand with their hexadecimal codes.

Unless stated, all the colors are from the official SAP brand guidelines, a link to which is provided on this page along with a link to their web site.
Please note: Typically, hex and RGB color codes are for digital use and CMYK values are for standard color printers.

SAP brand hex, RGB, CMYK and Pantone® (PMS) color codes

Blue
Hex code	#006BB8
RGB values	(0, 107, 184)
CMYK values	(100, 42, 0, 28)^*
Pantone®	2144 C^*

White
Hex code	#FFFFFF
RGB values	(255, 255, 255)
CMYK values	(0, 0, 0, 0)^*
Pantone®	7436 C^*

^* These color values have not been given explicitly in the SAP brand guidelines. They are, however, the closest numbers based on the official color codes provided.