As per their brand guidelines, the Audi brand has three colors in their primary palette – Black, white and Progressive Red. The brand also uses several shades of grey. The three colors have also been specified in the NCS as S 9000-N, S 0500-N and S 0580-Y90R, respectively. The red color in the Audi brand is called Progressive Red with hex code #F50537 and Pantone® 032 C.
| Black | |||
|---|---|---|---|
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Hex code | #000000 | content_copy |
| RGB values | (0, 0, 0) | content_copy | |
| CMYK values | (40, 0, 0, 100) | content_copy | |
| Pantone® | Black | content_copy | |
| White | |||
|---|---|---|---|
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Hex code | #FFFFFF | content_copy |
| RGB values | (255, 255, 255) | content_copy | |
| CMYK values | (0, 0, 0, 0) | content_copy | |
| Pantone® | N.A. | content_copy | |
| Progressive Red | |||
|---|---|---|---|
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Hex code | #F50537 | content_copy |
| RGB values | (245, 5, 55) | content_copy | |
| CMYK values | (0, 100, 90, 0) | content_copy | |
| Pantone® | 032 C | content_copy | |
