Primark brand hex, RGB, CMYK and Pantone® (PMS) color codes

Primark's Blue color solid image preview download
Primark's Blue color
Hex code #01ABDD content_copy
RGB values (1, 171, 221) content_copy
CMYK values (100, 23, 0, 13)* content_copy
Pantone® 2995 C* content_copy

* These color values have not been given explicitly in the Primark brand guidelines. They are, however, the closest numbers based on the official color codes provided.

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