Rite Aid Brand Color Codes
Rite Aid brand hex, RGB, CMYK and Pantone® (PMS) color codes
Blue
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Rite Aid's Blue color
Hex code
#173D73
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RGB values
(23, 61, 115)
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CMYK values
(80, 47, 0, 55)*
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Pantone®
3591 C*
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White
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Rite Aid's White color
Hex code
#FFFFFF
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RGB values
(255, 255, 255)
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CMYK values
(0, 0, 0, 0)*
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Pantone®
7436 C*
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Green
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Rite Aid's Green color
Hex code
#4D8730
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RGB values
(77, 135, 48)
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CMYK values
(43, 0, 64, 47)*
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Pantone®
363 C*
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* These color values have not been given explicitly in the Rite Aid brand guidelines. They are, however, the closest numbers based on the official color codes provided.