Pepsi Brand Colors

Pepsi brand colors are red, white and blue.
Hex, RGB, CMYK and Pantone® (PMS) color codes and values are listed below. You can also download the color palette of the Pepsi brand with their hexadecimal codes.

Unless stated, all the colors are from the official Pepsi brand guidelines, a link to which is provided on this page along with a link to their web site.
Please note: Typically, hex and RGB color codes are for digital use and CMYK values are for standard color printers.

Pepsi brand hex, RGB, CMYK and Pantone® (PMS) color codes

Hex code#EB1933
RGB values(235, 25, 51)
CMYK values(0, 89, 78, 8)*
Pantone®1788 C*
Hex code#FFFFFF
RGB values(255, 255, 255)
CMYK values(0, 0, 0, 0)*
Pantone®7436 C*
Hex code#2151A1
RGB values(33, 81, 161)
CMYK values(80, 50, 0, 37)*
Pantone®2133 C*

* These color values have not been given explicitly in the Pepsi brand guidelines. They are, however, the closest numbers based on the official color codes provided.