Lipton brand hex, RGB, CMYK and Pantone® (PMS) color codes
Yellow
download Lipton's Yellow color
Hex code
#FCDC2D
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RGB values
(252, 220, 45)
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CMYK values
(0, 13, 82, 1)*
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Pantone®
115 C*
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Red
download Lipton's Red color
Hex code
#D3281B
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RGB values
(211, 40, 27)
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CMYK values
(0, 81, 87, 17)*
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Pantone®
485 C*
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Dark Red
download Lipton's Dark Red color
Hex code
#961D14
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RGB values
(150, 29, 20)
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CMYK values
(0, 81, 87, 41)*
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Pantone®
7622 C*
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White
download Lipton's White color
Hex code
#FFFFFF
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RGB values
(255, 255, 255)
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CMYK values
(0, 0, 0, 0)*
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Pantone®
7436 C*
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* These color values have not been given explicitly in the Lipton brand guidelines. They are, however, the closest numbers based on the official color codes provided.
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