Farmers Insurance Exchange Brand Color Codes

Farmers Insurance Exchange brand hex, RGB, CMYK and Pantone® (PMS) color codes

Blue
download	Hex code	#00468C	content_copy
	RGB values	(0, 70, 140)	content_copy
	CMYK values	(100, 50, 0, 45)*	content_copy
	Pantone®	2186 C*	content_copy

Light Blue
download	Hex code	#A2C1E4	content_copy
	RGB values	(162, 193, 228)	content_copy
	CMYK values	(29, 15, 0, 11)*	content_copy
	Pantone®	543 C*	content_copy

White
download	Hex code	#FFFFFF	content_copy
	RGB values	(255, 255, 255)	content_copy
	CMYK values	(0, 0, 0, 0)*	content_copy
	Pantone®	7436 C*	content_copy

Red
download	Hex code	#E11931	content_copy
	RGB values	(225, 25, 49)	content_copy
	CMYK values	(0, 89, 78, 12)*	content_copy
	Pantone®	1795 C*	content_copy

Dark Red
download	Hex code	#A40A32	content_copy
	RGB values	(164, 10, 50)	content_copy
	CMYK values	(0, 94, 70, 36)*	content_copy
	Pantone®	207 C*	content_copy

^* These color values have not been given explicitly in the Farmers Insurance Exchange brand guidelines. They are, however, the closest numbers based on the official color codes provided.

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