Bing brand hex, RGB, CMYK and Pantone® (PMS) color codes
Blue
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Bing's Blue color
Hex code
#235FAF
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RGB values
(35, 95, 175)
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CMYK values
(80, 46, 0, 31)*
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Pantone®
2133 C*
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Light Blue
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Bing's Light Blue color
Hex code
#02B7E9
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RGB values
(2, 183, 233)
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CMYK values
(99, 22, 0, 9)*
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Pantone®
306 C*
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Turquoise
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Bing's Turquoise color
Hex code
#00C7CC
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RGB values
(0, 199, 204)
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CMYK values
(100, 3, 0, 20)*
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Pantone®
3115 C*
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* These color values have not been given explicitly in the Bing brand guidelines. They are, however, the closest numbers based on the official color codes provided.