Auto Trader Group Brand Color Codes

Auto Trader Group brand hex, RGB, CMYK and Pantone® (PMS) color codes

Red
download	Hex code	#B11212	content_copy
	RGB values	(177, 18, 18)	content_copy
	CMYK values	(0, 90, 90, 31)*	content_copy
	Pantone®	2350 C*	content_copy

Blue
download	Hex code	#222B5E	content_copy
	RGB values	(34, 43, 94)	content_copy
	CMYK values	(64, 54, 0, 63)*	content_copy
	Pantone®	534 C*	content_copy

^* These color values have not been given explicitly in the Auto Trader Group brand guidelines. They are, however, the closest numbers based on the official color codes provided.

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