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Amazon Prime Blue Brand Color Codes

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Amazon Prime Blue brand hex, RGB, CMYK and Pantone® (PMS) color codes

Blue
download Amazon Prime Blue's Blue color	Hex code	#1399FF	content_copy
	RGB values	(19, 153, 255)	content_copy
	CMYK values	(93, 40, 0, 0)^*	content_copy
	Pantone®	299 C^*	content_copy

^* These color values have not been given explicitly in the Amazon Prime Blue brand guidelines. They are, however, the closest numbers based on the official color codes provided.