Amazon Prime Blue brand hex, RGB, CMYK and Pantone® (PMS) color codes

Amazon Prime Blue's Blue color solid image preview download
Amazon Prime Blue's Blue color
Hex code #1399FF content_copy
RGB values (19, 153, 255) content_copy
CMYK values (93, 40, 0, 0)* content_copy
Pantone® 299 C* content_copy

* These color values have not been given explicitly in the Amazon Prime Blue brand guidelines. They are, however, the closest numbers based on the official color codes provided.

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