Ally Financial brand hex, RGB, CMYK and Pantone® (PMS) color codes

Purple
Ally Financial's Purple color solid image preview download
Ally Financial's Purple color
Hex code #650360 content_copy
RGB values (101, 3, 96) content_copy
CMYK values (0, 97, 5, 60)* content_copy
Pantone® 2425 C* content_copy

* These color values have not been given explicitly in the Ally Financial brand guidelines. They are, however, the closest numbers based on the official color codes provided.

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